BCP provides a Backup Plan that their clients can use during life’s emergencies. After paying into the plan for a minimum of 8 months a client can use the plan to pay all their household bills when they can’t work. BCP’s web design needed to make it easy for clients to enroll in the Backup Plan service. Potential clients needed clear marketing as well. The web design is responsive and mobile friendly. A story telling photo carousel touches the potential client showing them how BCP can help them.