Better The World, LLC Myrtle Beach, South Carolina, USA https://better-the-world.net

Effective Date: March 23, 2026 Last Updated: March 23, 2026 Governing Law: State of South Carolina, United States

RdyToGo℠ is a service of Better The World, LLC. The following Privacy Policy applies to your use of this website and any services you purchase. The canonical version of this Policy is maintained at better-the-world.net/privacy-policy. In the event of any conflict, the canonical version at better-the-world.net governs.

1. Introduction

Better The World, LLC (“Company,” “we,” “us,” or “our”) is committed to protecting your personal information. This Privacy Policy explains what information we collect, how we use it, who we share it with, and what rights you have over it.

This Policy applies to all websites and services operated by Better The World, LLC, including:

• Pro-How℠ — pro-how.com
• RdyToGo℠ — rdytogo.com (and sub-brand pages: TopCraft℠, DriveTrain℠, MindReset℠, HostKit℠)
• Effypop℠ — effypop.com and associated guide domains
• Meteor Forms℠ — meteorforms.com
• Firebolt℠ — fireboltweb.com
• TradeKit℠ — tradekit.net
• Better The World, LLC (holding site) — better-the-world.net

This Policy does not apply to information processed strictly on behalf of our clients under a separate service agreement, in which case our clients are the data controller and we act as a service provider or data processor.

2. Information We Collect

We collect information in the following ways:

2.1 Information You Provide Directly

• Contact and inquiry information: Name, email address, phone number, business name, and message content when you submit a contact form, request a quote, or book a consultation
• Account and billing information: Name, billing address, and payment method details when you purchase a service or subscription (note: we do not store full credit card numbers — payments are processed by third-party payment processors)
• Course and membership information: Name, email, and learning progress when you enroll in a course or join a membership program (such as the Pro-How AI Club or AI Hero Mini Challenge)
• Form submission data (Meteor Forms℠): If you are the end user of a form built using Meteor Forms℠, data you enter is submitted to the business that deployed the form. That business is the data controller for that submission
• Listing and profile data (Effypop℠): Business name, description, contact information, and other profile details submitted by businesses or creatives who list on Effypop℠
• Newsletter and email subscription information: Email address and any preferences you provide when subscribing

2.2 Information Collected Automatically

When you visit our websites, we may automatically collect:

• Usage data: Pages visited, time spent on pages, referring URLs, browser type, device type, and general geographic region (country/region)
• IP address: Used for spam prevention, security, and geographic analytics
• Cookies and similar technologies: See Section 5 (Cookies) for full details

2.3 Information from Third Parties

We may receive limited information from third-party platforms including:

• CRM and marketing platforms: We use GoHighLevel and/or HubSpot to manage client and prospect relationships. Data entered into our CRM is used solely for communication and service delivery purposes
• Review platforms: If you submit a review on Google, Yelp, Clutch, or Facebook, we may reference that review publicly in connection with our marketing
• Analytics providers: Aggregated analytics data from Google Analytics and similar tools

3. How We Use Your Information

We use information we collect for the following purposes:

• Service delivery: To provide, manage, and support the services you have purchased or requested
• Communication: To respond to your inquiries, send service updates, and provide customer support
• Marketing and newsletters: To send promotional information about our services, only to users who have opted in or who are existing clients (with opt-out available at any time)
• Billing and account management: To process payments, manage subscriptions, and maintain account records
• Website improvement: To analyze usage patterns and improve our websites and services
• Security and fraud prevention: To detect and prevent unauthorized access, abuse, or fraudulent activity
• Legal compliance: To comply with applicable law, respond to lawful requests, and enforce our agreements
• AI system improvement (Pro-How℠): When you interact with an AI phone agent or booking agent deployed or managed by Pro-How℠, conversations may be logged for quality review, accuracy improvement, and operational purposes. You will be notified when interacting with such a system

We do not sell your personal information to third parties. We do not use your information for targeted third-party advertising.

4. How We Share Your Information

We may share your information in the following limited circumstances:

4.1 Service Providers and Vendors

We work with trusted third-party vendors to operate our business, including:

• Payment processors (e.g., Stripe, credit card networks)
• CRM and marketing platforms (GoHighLevel, HubSpot)
• Email delivery providers
• Web hosting and infrastructure providers
• Analytics providers (Google Analytics)
• AI platform providers (used in service delivery for Pro-How℠ clients)

These vendors are authorized to use your information only as necessary to provide services to us and are bound by confidentiality obligations.

4.2 Within the Better The World, LLC Family

Because all brands operate under Better The World, LLC, information may be shared internally across brands (for example, if you are a client of both Pro-How℠ and RdyToGo℠). We do not use cross-brand data to profile you without your knowledge.

4.3 Legal Requirements

We may disclose your information when required by law, court order, or governmental authority, or when we believe disclosure is necessary to protect the rights, safety, or property of Better The World, LLC, our clients, or the public.

4.4 Business Transfers

If Better The World, LLC is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email or website notice of any such change in ownership affecting this Policy.

5. Cookies

Cookies are small text files placed on your device that help websites function and provide analytics information.

5.1 Types of Cookies We Use

• Essential cookies: Required for basic website functionality (e.g., form sessions, login sessions)
• Analytics cookies: Help us understand how visitors use our websites (e.g., Google Analytics)
• Marketing cookies: May be used to deliver relevant content and track the effectiveness of our marketing (only where consent is obtained or applicable law permits)

5.2 Your Cookie Choices

Most web browsers allow you to control or disable cookies through browser settings. Disabling certain cookies may affect the functionality of our websites. Where required by law (including for EU/UK visitors), we will present a cookie consent notice before placing non-essential cookies.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Policy, including:

• Active clients: For the duration of the service relationship plus a reasonable period afterward for legal and accounting purposes (typically 5–7 years)
• Prospects and newsletter subscribers: Until you unsubscribe or request deletion
• Form submissions (Meteor Forms℠): Per the data retention practices of the client business that deployed the form
• AI agent conversation logs: Retained for operational and quality purposes, then deleted or anonymized

7. Data Security

We take reasonable technical and organizational measures to protect your information from unauthorized access, disclosure, alteration, or destruction. These include encrypted connections (HTTPS), access controls, and secure third-party platforms.

No method of transmission over the internet is completely secure. We cannot guarantee absolute security but commit to notifying affected individuals promptly in the event of a confirmed data breach that is likely to cause harm.

8. Children’s Privacy

Our websites and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will delete it promptly. If you believe a child has provided us information, please contact us.

9. Your Privacy Rights

Depending on your location, you may have the following rights:

9.1 United States — General

You have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information (subject to legal retention requirements)
• Opt out of marketing communications at any time by using the unsubscribe link in any email or contacting us directly

9.2 California Residents (CCPA/CPRA)

California residents have additional rights, including:

• The right to know what categories of personal information we collect and how it is used
• The right to opt out of the “sale” or “sharing” of personal information (note: we do not sell or share personal information for cross-context behavioral advertising)
• The right to non-discrimination for exercising privacy rights
• The right to limit use of sensitive personal information (we do not collect sensitive personal information as defined under CPRA)

To submit a California privacy rights request, contact us using the information in Section 12.

9.3 EU and UK Residents (GDPR / UK GDPR)

If you are located in the European Union or United Kingdom, you may have rights under the General Data Protection Regulation (GDPR) or UK GDPR, including:

• Right of access — to obtain a copy of your personal data
• Right to rectification — to correct inaccurate data
• Right to erasure (“right to be forgotten”) — in certain circumstances
• Right to restrict processing — to limit how we use your data
• Right to data portability — to receive your data in a portable format
• Right to object — to certain types of processing, including direct marketing
• Right to withdraw consent — where processing is based on consent

Our lawful bases for processing EU/UK personal data are: contractual necessity (for service delivery), legitimate interests (for security and internal analytics), and consent (for marketing communications).

We do not have an EU or UK establishment at this time. Inquiries from EU/UK residents should be directed to us using the contact information in Section 12. South Carolina law governs our contractual terms, but we commit to honoring applicable data subject rights under GDPR and UK GDPR as a matter of policy.

9.4 Brazilian Residents (LGPD)

If you are located in Brazil, you may have rights under the Lei Geral de Proteção de Dados (LGPD), including rights of access, correction, deletion, portability, information on sharing, and right to revoke consent.

9.5 Australian Residents (Privacy Act 1988)

If you are located in Australia, we handle your personal information in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988, to the extent applicable. You have the right to access and correct information we hold about you.

9.6 Mexican Residents (LFPDPPP)

If you are located in Mexico, you may have rights under the Ley Federal de Protección de Datos Personales en Posesión de los Particulares (LFPDPPP), including access, rectification, cancellation, and opposition (ARCO rights).

10. International Data Transfers

Better The World, LLC is based in the United States. If you access our websites or services from outside the United States, your information will be transferred to and processed in the United States, where data protection laws may differ from those in your country.

By using our websites or services, you acknowledge and consent to this transfer. We take commercially reasonable steps to ensure your information is treated securely and consistently with this Policy regardless of where it is processed.

11. Meteor Forms℠ — Data Processor Notice

When you submit data through a form built and hosted by Meteor Forms℠ on behalf of a client business, that client business is the data controller responsible for how your data is collected and used. Meteor Forms℠ and Better The World, LLC act as a data processor or service provider in that context.

If you have questions about how a specific business uses your form submission data, please contact that business directly. For questions about Meteor Forms℠ infrastructure and data handling, contact us using the information in Section 12.

12. Contact and Privacy Requests

To exercise any privacy right, submit a data request, or ask questions about this Policy, please contact us:

Better The World, LLC Myrtle Beach, South Carolina, USA Contact form: https://better-the-world.net/contact/

We will respond to verifiable requests within 30 days (or within any shorter timeframe required by applicable law).

13. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, services, or applicable law. The updated Policy will be posted at better-the-world.net/privacy-policy/ with a new “Last Updated” date. Continued use of our websites or services after the effective date constitutes acceptance of the updated Policy.

Better The World, LLC · All Rights Reserved Pro-How℠, RdyToGo℠, TopCraft℠, DriveTrain℠, MindReset℠, HostKit℠, CrunchTime℠, Off and On℠, Effypop℠, Meteor Forms℠, Firebolt℠, and TradeKit℠ are service marks of Better The World, LLC.